Hi, I’m Jane
I help creative and innovative organisations to translate what they do to audiences that shape the opinion that defines a brand.
I’ve been shaping superb communications that deliver for more than 15 years - leading consumer and corporate communications programmes for UK, EU and Global companies at the forefront of the consumer and B2B technology evolution; vouchercodes.co.uk, Deliveroo, notonthehighstreet, Roblox and Vodafone to name a few.
Indelible was born from this experience.
Nowadays, I work on a contract and fractional basis with next-gen companies operating in evolving, often challenging, and sometimes unchartered territory; where audience engagement is hard-won, and can be quickly lost. The strategies I build are designed for longevity, with adaptability baked in.
In working with me you gain hard-won expertise, without the typical overheads.
Having a solid brand marketing plan is all well and good - but it relies on you broadcasting your identity to drive specific actions and outcomes.
Communications builds around this, creating a dialogue with a range of key audiences and is designed to build advocacy and understanding over time. Comms shapes narrative that delivers engagement with anyone who could influence opinion about your brand - public officials, industry commentators, financial markets, customers, staff, fans…you get the idea! Good comms looks at the whole mix, anticipating issues, mixing in creative storytelling moments, and establishing the expertise in your business.
That’s what we did when Vodafone and Three announced their (then) potential merger in 2023. It’s how we grew Roblox presence against headwinds in Europe and the Middle East - leaning as much into safety and civility as platform innovation and creation opportunity. It’s how we took Deliveroo through funding rounds to IPO. It’s how we celebrated our small business partners, and defined our unique identity at notonthehighstreet.
And that’s what you’ll gain by choosing Indelible Comms as your partner.
Consultancy - Fractional - Project
My Approach
Communications strategy doesn’t need to be complicated - in fact, it shouldn’t be.
But it does require deep work to get there - gathering team insights, organisational data, industry trends, understanding regulatory headwinds, and diving into consumer attitudes. The outcome is distilled into a deceptively simple narrative and outreach strategy designed to reach all relevant audiences whose combined perception defines your brand. This can cover anything from public relations, internal communications, thought-leadership, executive communications, customer outreach, influencer engagement, and public affairs.
Regardless of whether you’re starting completely from scratch or looking to inject new life into a strategy that needs to evolve - I’ll act to bolster existing comms teams, or build the case to establish a brand new channel for your business.
We’ll start with a free, no-obligation chemistry call designed to define your brief and understand our alignment. From there you’ll receive a transparent proposal, detailing how we’ll work together and offering insights on the opportunities you’re missing in your current comms set-up.
The best work comes from a collaborative approach - ensuring I can get to the meat of your business quickly, and truly understand who you are, and how your team talks about you so we can translate that into a strategy that builds perception over time. I’ll bring a genuine personality, and no bulls*it approach to the table - integrating seamlessly into the business, to create a comms thread that brings the whole business on the journey.